Focus99 has the best focus group facility in Miami in terms of convenience, comfort, equipment and price. Located near many hotels and restaurants in downtown Miami, 15 minutes from Miami International Airport.
Over 30 years of experience recruiting General Market, Hispanics and difficult targets. In-house recruiting assures articulate participants and high attendance rates.
Our downtown Miami facility is perfect for in-person mock juries, featuring a comfortable viewing room with a one-way mirror, high-quality recording, and videostreaming capabilities. More about mock juries
Conducting focus groups in Miami provides access to a uniquely diverse, multicultural population that serves as an ideal test market for national, cross-cultural, and Latin American-targeted campaigns. Miami’s mix of Hispanic, Caribbean, and Anglo cultures makes it a prime location for testing products, messaging, or ad campaigns that target both English- and Spanish-speaking consumers. Moreover, in Miami companies can find consumers who are representative of the whole U.S. population.
25 SE 2nd Avenue, Ste. 345
Miami, FL 33131, USA
Tel: 1-305-680-6962
Email: focus@focus99.com
For more insights, check out our market research blog.
A focus group is a qualitative market research technique where 6–12 participants are brought together to discuss a specific topic, product or concept in a structured yet open-ended conversation led by a trained moderator. The goal is to explore consumers' attitudes, opinions and experiences through group dynamics, fostering interaction in a comfortable setting.
To choose the right focus group facility, select a venue with verified, in-house recruitment capabilities to ensure accurate demographic screening, alongside flexible room layouts that comfortably fit your participants and testing materials. The facility must offer high-quality audio/video recording and reliable live-streaming for remote stakeholders, backed by dependable on-site support services like transcription, incentive distribution, and client catering.
